Take a regular pumpkin...
Add felt border
across the pumpkin
The one I saw had "welcome" across it.
It looked really cool but I have to say I haven't tried it yet.
I want to make one with the swirls on it.
I am sure the pumpkin would need to be cleaned good to get it to stick.
If you have a Cricut cutter you could make your own words.
I will hunt my scrapbooking stuff (which is still in storage from the move) and try it for myself this weekend.
I'll let you know...